Thursday's Child has far to go...
2023- Gadigal Country | Sydney NSW
Photo & Video Production
Offering elevated everyday and occasionwear with a focus on quality design and fabrics for clients to cherish for years to come, Thursday’s Child is the story of womanhood, dedicated to providing women with versatile pieces that will allow her to feel confident and unrivalled at every event.
Autumn / Winter 2024 Campaign
The design brief was to launch the Autumn Winter Collection, inspired by renaissance revival architecture, bold monochrome and floral fluoroscopy through social media platforms to a target audience of 22-32 year old women.
The concept was to balance hard structure and delicate fluidity through sharp silhouettes and defined shadows that convey self-confidence and power, highlighting how the collection is versatile, with staples that can be worn throughout the day.
It was fantastic to be able to work within a strong, women-led team alongside the designer, models, and assistants to bring this vision to life and capture a collection of final ecommerce and fashion lifestyle stills, campaign video and social media video assets, ready for the launch of this campaign!